WebSites and webshops that have to do more than look good.B2B commerceCustomer-specific prices, tiers, credit limits and…WordPressWordPress as a content management system, not as a kit of…GrowthLaunch is a milestone, not a result. What we measure…

SitesA site that lets the right people understand quickly who…StrategyWhich problem are you solving, and for whom. Two…Magento and HyväMagento development and migrations from Magento 1 or…IntegrationsReal stock, real prices and real customers in your…

ShopsFor companies where ecommerce matters too much to let the…DesignUX and UI that load fast, work on a phone and meet…Akeneo and PIMOne place for your product data, and from there into shop…
PlatformsFor the processes too specific for any product to fit. We…DiscoveryProcesses, data, users and existing systems mapped before…The buildEvery sprint ends in a demo of working software, and…

IntegrationsWhich system holds the truth, what has to be real time…DesignDesigned for people who repeat the same actions a hundred…Ongoing developmentAfter the first release you know more about your platform…
Tiny productsNot every software problem needs heavy development. A…How we build themFixed price, short lead time and an SLA that stays…

ExamplesConcrete tools and what they returned. The pattern is…PrototypingSome questions are answered faster by building a…
IndustriesTechnology can be learned; context takes longer. Pharma…Pharma and pharmacyThe sector we know best, because a large part of our own…

Retail and e-commerceWebshops with real revenue, mostly on Magento with Hyvä…B2B tradeWholesalers, distributors and manufacturers selling to…
WorkProjects with their duration attached, because how long a…ClientsMostly companies between twenty and two hundred people…What we can provePer service: whether we have done it often, occasionally…
InsightsWhat we learn, worked out per theme: choosing a platform…CybersecurityNIS2, GDPR, OWASP and pentests, without selling it as a…PerformanceThe score a test gives you and the speed your visitor…

Choosing a platformYou make this choice once every five years, under time…AIThe difference is not whether you use AI, but whether you…AccessibilityThe European Accessibility Act applies and that deadline…

Selling onlineBuilding a webshop is rarely the hard part. Stock that is…Integrations and dataIn most projects that run late the cause sits in the…
AboutBuilding software since 2012, with 29 people across Ghent…PeopleMost agencies show a team photo without names. Here they…Working togetherProjects run aground on communication more often than on…Working at BaldwinWe like talking to good engineers whether or not…

Why BaldwinBuilding software since 2012, three platforms of our own…TeamDevelopers are the largest group, alongside project…PricingOur rate is 95 euro an hour and we simply write it down.

Ghent and Cluj16 people in Ghent and 13 in Cluj. Development happens in…Ownership and continuityThe real question behind “do we own the code?” is what…How we workGetting sharp beforehand on what has to be built, and…
ContactThe best first step depends on what you need. A…Culture and ValuesWhy and how we do what we do. We don't value words; we…Submit an RFPAn RFP does not have to be long for us. What we need in…

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